Gloucestershire Cricket Foundation and Martin Berrill Sports Extend Partnership Until 2027
We are delighted to announce that the Gloucestershire Cricket Foundation and Martin Berrill Sports have agreed to an extension of our existing sponsorship agreement until the end of 2027.
The move extends the current partnership by two years. Martin Berrill Sports continues to be the official match ball and trophy provider across all competitions and programmes. This includes the newly launched Gloucestershire Youth Cricket League North (GYCL North).
In addition to sponsoring our leagues, Martin Berrill Sports continues to help with the growth of recreational cricket by offering support to GCF-affiliated cricket clubs. This is part of our wider goal to put bats and balls into more people’s hands and create a thriving recreational game.
The partnership between the GCF and Martin Berrill continues a relationship that has benefited clubs and communities across Gloucestershire.
25 Years in the Game
Martin Berrill Sports is a Gloucester-based sports supplier for clubs and schools. They’re passionate about sport and have built a reputation for expert advice and a great range of stock. They offer a range of specialist cricket services, including custom-made cricket bats, a bat repair service, and an indoor batting lane to support player development — alongside a club shop service helping sports clubs develop their own brand identity.
“With over 40 years of experience in the cricket industry, we pride ourselves on supporting schools, clubs and leagues. We are privileged to have worked with the Gloucestershire Cricket Foundation for many years and are absolutely delighted to be extending our partnership. This continuation reflects our genuine commitment to growing the game at the grassroots level and supporting the communities that make cricket what it is.”
Martin Berrill, Managing Director, Martin Berrill Sports
“We are thrilled to be extending our partnership with the Gloucestershire Cricket Foundation for a further two years. This is more than a commercial arrangement — it is a genuine alignment of values and a shared passion for cricket. Our continued collaboration will help sustain and grow the Foundation’s vital work in communities, clubs and schools across Gloucestershire, and we look forward to what we can achieve together through to the end of 2027.”
Paul Franklin, Director, Martin Berrill Sports
Supporting the Local Recreational Game
2026 is set to be a huge year for recreational cricket in Gloucestershire. The launch of the GYCL North and the continued growth of the women’s and girls’ game throughout the county.
“With a long history of passionately supporting local cricket in Gloucestershire, we are delighted to extend our partnership with Martin Berrill Sports. Martin and Paul have done a lot for the game in our county, and with their continued support, we can continue to improve lives through the power of cricket.
Martin Berrill Sports has long been a supporter of the Foundation, and we look forward to working with them for the foreseeable future.”
Steve Silk, CEO, Gloucestershire Cricket Foundation
If you are an affiliated club and you are interested in knowing how Martin Berrill can support your team, contact Martin and the team.
01452 523888